The Ameena Group

UI / Brand
Hero Image showing an assortment of Website visuals

Ameena is a boutique estate agent start-up based in West London. Established in 2017, they operate on the basis of highly personalised service targeting a select clientele from the Middle East. Ameena's core principles are aligned with its meaning in Arabic: truthfulness, faith and honesty. Working closely with the agency founder, Abdullah Coumine, I created a basic identity and website that showcased the portfolio of properties, as well as the service and duty of care Ameena prides itself on.

Identity & Peripherals

Working in close collaboration with the founder, Abdullah Coumine, a basic brand styleguide was created. I created an understated deep blue as the primary colour, with a vibrant navy blue as the accent. DIN was chosen as the primary typeface, for its assertive elegance and excellent legibility.

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Image showing website visuals for the home page and hotel pages

Website

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